Naturex and Cura Global Health Inc sign global distribution agreement for innovative Koji fermented minerals
Avignon, France and Ames, IA USA, January 29, 2018. In a continuing effort to bring new innovation solutions to customers, Naturex has signed a global distribution agreement via its Open Innovation program (Ingenium) with Ames-based Cura for their Koji Minerals line of fermented minerals for the dietary supplement and functional food markets.
According to the World Health Organization*, iron deficiency is the most common and widespread nutritional disorder in the world. But the global iron deficiency gap has not been bridged. Lack of innovation and limited consumer awareness have resulted in only modest growth for the mineral category overall.
For over 2000 years, Koji (Aspergillus oryzae) has been used to make popular fermented foods like soy sauce, miso, and sake. The proprietary process converts inorganic materials into organic forms through koji fermentation. Cura’s patented and scientifically-based technology platform delivers naturally-fermented, vegan-friendly, easy to digest and bioavailable whole food minerals.
Naturex launches two new products based on Koji fermentation:
- A stand-alone Iron with optimal bioavailability and slow release effect (results supported by two clinical studies)
- A blend of seven minerals (Iron, Zinc, Copper, Manganese, Selenium, Molybdenum, Chromium) particularly suitable for the multiminerals segment.
“With the global discoveries around gut health and microbiota, fermented foods are receiving wider consumer acceptance around the world. We are very pleased to partner with Cura Global Health who have developed breakthrough nutritional solutions that are in tune with the brewing fermentation trend,” says Naturex’s Nutrition & Health VP, Timothée Olagne.
“Cura is excited to partner with Naturex to help bring Koji Minerals to the market. Naturex has a global sales presence, a distribution reach, and a professional team, making them an ideal partner. Together we will be able to deliver high quality, efficacious minerals that enhance human health and people’s lives,” said Dr. Bruce Wicking, President & CEO, Cura.
Key workds : koji, fermentation, mineral deficiency, iron deficiency, fermented minerals, partnership
Naturex sources, manufactures and markets natural specialty ingredients for the food, health and cosmetic industries. As the Natural Maker, the company actively supports the global shift to natural by directly addressing key consumer expectations through an offer built on two main focus areas: My Natural Food and My Natural Selfcare. Naturex’s portfolio includes colors, antioxidants, specialty fruits & vegetables, phytoactives, and numerous other plant-based natural ingredients, designed to help its customers create healthy, authentic and effective products.
The Group’s strong commitment to sustainability, continuous innovation process, and the talent of its people are at the heart of its success.
Headquartered in Avignon, France, Naturex has experienced steadily-increasing growth throughout the last 20 years. The group posted €404.4 million in sales in 2016 and employs 1,700 people worldwide. Naturex is listed on Euronext Paris, Compartment B – Index: Euronext Next 150, Enternext CAC PEA-PME 150, CAC Small & Mid, CAC Small, Gaïa - Ticker: NRX - Reuters: NATU.PA - Bloomberg: NRX:FP - DR SYMBOL: NTUXY
NATUREX, from Nature to You
Your Naturex contacts:
Marketing & Communications Director
Tel : 33 4 90 23 96 89
Tel : 33 4 90 23 96 89
About Cura Global Health
Cura Global Health Inc. is a privately owned company based in the heartland of the USA and was established in 2012 by experienced investors and senior researchers formerly at Iowa State University. Cura’s mission is to improve people’s health by building a global humanitarian brand that focuses on health issues associated with malnutrition. Cura’s novel, patented and patent-pending process and compositions can be used to fortify foods, formulate nutraceuticals and natural health products.
Your Cura contacts:
Dr. Bruce Wicking
President and CEO
Dr. Zoraida DeFreitas
V.P Marketing and Sales
Tel : 515-664-2446